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The Hamlyn Project

Purchase Price

$650,000

Tracking Profit

$240,000+

Combined Yield

8%

Cashflow

Positive

Before
After

The deal

Project Hamlyn was a value-add property development project focused on unlocking hidden land value and improving long-term cashflow.

The property was purchased for $650,000. The strategy was to subdivide the block, build a new dwelling at the rear, and use a rooming house style rental model to increase the total income from the site.

This project suited our investment model because it had more than one profit lever. It was not just relying on market growth. The uplift came from subdivision, new build value, improved rental income, and better use of the existing land.

Item Result
Purchase Price $650,000
Strategy Subdivision + rear dwelling
Minimum Tracking Profit $240,000+
Combined Yield Around 8%
Cashflow Position Positive cashflow
Investment Type Value-add property development

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Why this project worked

Five reasons it worked.

1

  • The land had subdivision potential

3

  • The project created both profit and positive cashflow

5

  • The site had better use potential than a standard single-dwelling investment

2

  • The rooming house model improved rental yield

4

  • The strategy reduced reliance on short-term market growth

6

  • The rear block could support an additional dwelling

1

  • The land had subdivision potential

2

  • The rooming house model improved rental yield

3

  • The project created both profit and positive cashflow

4

  • The strategy reduced reliance on short-term market growth

5

  • The site had better use potential than a standard single-dwelling investment

6

  • The rear block could support an additional dwelling

Project Summary

Project Willana is an example of our approach to property development in Australia: buy with a clear strategy, unlock underused land, increase rental income, and create long-term value. This project reflects our focus on practical, numbers-driven property investing, subdivision projects, rental yield improvement, and positive cashflow outcomes.

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